My two most frequently asked questions are:
« Do your associates know the company strategy? » and
« Do they know how to implement the company strategy at their workplace? »
One point that, in my experience, is often neglected in strategy implementation is the involvement of employees in the deployment and realization of strategic objectives. Only if everyone in the business pulls together - and pulls in the same direction - can the strategic goals be achieved
So, what can you do to make this a reality?
1. Explain the strategic goals and show how these are linked to the different activities in the organization. A Hoshin-Kanri matrix will be of great help in breaking down strategic initiatives to the different organizational levels and into annual goals.
2. Give Empowerment. Planning and decision-making competencies should be shifted to the level that is closest to the task at hand.
3. Organize work processes and especially administrative processes in a straightforward way, avoiding waste and consistently centering on customer value.
4. Offer latitude to associates in organizing their work - how, when, and where.
5. Nurture servant leadership ensuring that the necessary infrastructure as well as processes are in place, that goals are clearly agreed upon, and that the focus is on people, collaborative effort, and achievements.
These elements enable employees to contribute in an active, responsible, and valued manner - an important step in realizing the strategy and achieving the strategic goals together. During the pandemic, many new working methods were tried out: Working from different locations, self-organized, working in remote and agile teams, and all of this supported by the appropriate technologies. Why not keep what has been learned and tested to give employees greater autonomy in the long term and thus reach your strategic goals?